- name
- gtm-skill-packs
- description
- >
- Triggers
- help me define our ICP," "research this account," "score this lead,
- license
- MIT
- compatibility
- No code execution required. Web search access recommended for research skills.
- metadata
- author
- iCustomer
- version
- 1.0.0
- website
- https://icustomer.ai
GTM Skill Packs
Full B2B GTM suite covering the complete loop from ICP definition through outbound execution, inbound routing, and pipeline qualification — powered by the FIRE scoring framework.
Skills in this pack
| Skill | Trigger phrases | Detail |
|---|---|---|
| ICP Definition | "define our ICP," "who are our best customers," "refine our ICP" | references/gtm-icp-definition.md |
| Account Research | "research this account," "brief me on [company]," "prep for meeting with [company]" | references/gtm-account-research.md |
| Qualification Scoring | "score this lead," "qualify this account," "rank my pipeline," "who do I call first" | references/gtm-qualification-scoring.md |
| Prospecting | "build a prospect list," "find companies that match our ICP," "fill pipeline for Q[X]" | references/gtm-prospecting.md |
| Meeting Prep | "prep me for my call with X," "I have a meeting with [company] tomorrow" | references/gtm-meeting-prep.md |
| Outbound Strategy | "write a cold email," "build an outbound campaign," "draft a LinkedIn DM" | references/gtm-outbound-strategy.md |
| Inbound Strategy | "design our inbound motion," "build a lead routing model," "our trial signups aren't activating" | references/gtm-inbound-strategy.md |
How to use
When a GTM task is triggered, identify which skill applies from the table above, read the corresponding file in references/, and follow its steps exactly.
For tasks spanning multiple skills (e.g. "build a prospect list and write outreach"), run each skill in sequence: Prospecting → Qualification Scoring → Outbound Strategy.
When Audience Loop MCP tools are available, use them to push prospect lists, sync audiences to LinkedIn Ads or Smartlead, and pull campaign analytics.