- name
- shopify-google-ads
- description
- Build and optimize Google Ads and Shopping campaigns for Shopify stores to drive qualified traffic and sales. Triggers: google ads, shopping campaigns, google shopping, ppc strategy, google ads shopify
- allowed-tools
- Bash
- metadata
- openclaw
- homepage
- https://github.com/mguozhen/shopify-google-ads
Shopify Google Ads & Shopping Campaigns
A comprehensive Google Ads strategy engine for Shopify store owners. This skill analyzes your niche and builds a complete Google Ads and Shopping campaign framework covering campaign structure, bidding strategies, audience targeting, and performance optimization.
Usage
Google Ads strategy: <store niche or URL>
Shopping campaign plan: <product category>
google ads setup for: <store description>
optimize my google ads: <niche and budget>What You Get
- Campaign Architecture — Search, Shopping, and Performance Max campaign structure
- Keyword Strategy — High-intent keyword lists, match types, and negative keywords
- Shopping Feed Optimization — Product title, description, and attribute best practices
- Bidding Strategy — Smart bidding vs manual CPC recommendations by stage
- Audience Targeting — Remarketing lists, customer match, and in-market segments
- Ad Copy Framework — RSA headlines, descriptions, and extensions for each campaign type
- Performance Benchmarks — ROAS targets, CPA goals, and optimization schedule