Pages: Products
Guides product listing and category page content for e-commerce. For individual product detail pages, structure varies by platform.
When invoking: On first use, if helpful, open with 1-2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.
Initial Assessment
Check for product marketing context first: If .claude/product-marketing-context.md or .cursor/product-marketing-context.md exists, read it for product catalog and positioning.
Identify:
- Page type: Category, collection, or product grid
- Products: Count, filters, sorting
- Audience: Browsers, researchers, buyers
Best Practices
Category/Listing Page
| Element | Purpose |
|---|---|
| Category title | Clear H1; target keyword |
| Description | SEO copy; benefits of category |
| Filters | Price, size, brand, etc. |
| Product cards | Image, name, price, CTA |
| Pagination | Crawlable; rel prev/next |
Product Card
- Image: Alt text; multiple angles
- Name: Descriptive; keyword
- Price: Clear; sale/compare-at
- CTA: Add to cart, view details
SEO
- Category pages: Unique titles, descriptions
- Schema: ItemList, Product
- Internal links: Cross-category; breadcrumbs
Output Format
- Structure for listing page
- Product card elements
- Filter/sort approach
- SEO metadata and schema
Related Skills
- components-url-slug: URL slug for product pages; 3-5 words, primary keyword
- seo-on-page-url-structure: Product URL hierarchy (e.g. /products/category/product)
- pages-features: For SaaS feature pages
- seo-on-page-schema: Product, ItemList schema
- seo-on-page-internal-links: Category linking
- components-breadcrumb: Breadcrumb trail for product hierarchy