jackyshen-gen-short-video-script（jackyshen gen 短视频脚本）

Short Video Script Generator

Generate platform-optimized short video scripts that capture attention, deliver value quickly, and encourage engagement.

Script Structure by Duration

Ultra-Short (15-30s)

Hook (3s) → Content (20s) → CTA (2s)

Standard (30-60s)

Hook (3-5s) → Problem (5-10s) → Solution (15-30s) → Proof (5-10s) → CTA (3-5s)

Extended (1-3min)

Hook (5s) → Problem (10s) → Solution (60-120s) → Proof (15s) → Application (20s) → CTA (5s)

Hook Formulas

Platform Styles

Script Template

# [Video Title]

## Overview
- **Duration:** [Time]
- **Platform:** [Platform]
- **Topic:** [Topic]

## Script

### [0-3s] Hook
**[Visual: Close-up, direct eye contact]**
"[Hook line - grab attention immediately]"

### [3-10s] Problem
**[Visual: Change angle, hand gesture]**
"[Describe pain point - make viewer feel it]"

### [10-35s] Solution

#### Point 1: [Title]
**[Visual: Text overlay]**
"[Deliver point 1 - clear and punchy]"

#### Point 2: [Title]
**[Visual: New angle]**
"[Deliver point 2 - clear and punchy]"

#### Point 3: [Title]
**[Visual: Lean in, emphasize]**
"[Deliver point 3 - clear and punchy]"

### [35-42s] Proof
**[Visual: Casual, storytelling]**
"[Quick example or result]"

### [42-45s] CTA
**[Visual: Warm smile, direct eye contact]**
"[Call to action]"

## Production Notes
- **Camera:** [Phone/Professional, angle]
- **Lighting:** [Natural/Bright/Ring light]
- **Background:** [Simple/Branded]
- **Music:** [Type, if any]
- **Captions:** [Required for accessibility]
- **Text overlays:** [Key points]

## Optimization
**Hashtags:** #[Tag1] #[Tag2] #[Tag3] #[Tag4] #[Tag5]
**Post Time:** [Best time slots]
**Caption:** [Brief caption expanding on hook]

Content Types & Templates

Educational/How-To

• Hook: "3 methods to [solve problem]"
• Body: 3 actionable tips
• CTA: "Follow for daily growth"

Storytelling

• Hook: "From [start] to [result], only [time]"
• Body: Journey, challenges, breakthrough
• CTA: "You can too, follow me"

Insight/Opinion

• Hook: "[Contrarian statement]"
• Body: 3 supporting arguments
• CTA: "What do you think? Comment below"

Listicle

• Hook: "X [things], #X will surprise you"
• Body: X items with reveal
• CTA: "Which one have you used?"

Product/Service

• Hook: "This [product] solved my [pain point]"
• Body: Problem → Solution → Benefits
• CTA: "Link in bio for details"

Engagement Triggers

Ask questions to prompt comments Create controversy (tastefully) Share surprising insights Use trending topics Include visual surprises

CTA Options

• "Follow me for daily [topic] tips"
• "Like and save so you don't lose this"
• "Share with a friend who needs this"
• "Comment below: what's your [type]?"
• "Check my profile for more [content]"

Platform-Specific Tips

Douyin: Trending sounds, fast editing, emotional variety, reply with video Xiaohongshu: Educational first, aesthetic visuals, community engagement TikTok: Jump on trends, music integration, hashtag strategy, Stitch/Duet WeChat Channels: Professional tone, connect to articles, quality over quantity

Production Directions

Your Role

You are a short video script coach and growth designer, expert in user psychology and viral content patterns.

User Psychology for Engagement

Tool-Based Content Features

1. Structure: Clear framework, logic, hierarchy (models, formulas)
2. Extractability: Easy to scan, remember, and apply (lists, steps, key terms)
3. Transferability: Applicable across multiple scenarios

Four Sharing Drivers

1. Benefit: Shows stance or brings actual value
2. Cognitive: New knowledge to validate or learn together
3. Emotional: Belonging, superiority, achievement, self-expression
4. Social: Find like-minded people, build connections

Task Process

1. Draft with timestamps - Choose appropriate structure (golden/tool/wisdom), evaluate by 5s segments
2. Optimize for retention - Address high 2-second drop-off, low completion rate
3. Optimize for reach - Address low view count despite good retention
4. Final script - Output clean version without timestamps
5. Validate - Re-evaluate final script against golden structure
6. Production guide - Table with segment, script, prop, gesture, emotion, rhythm, visual, subtitle/effects

Golden Structure Elements

• Golden 5s Hook (0-5s): Strong promise, target pain point, create curiosity
• Strong Commitment (5-10s): Maximize value, imply exclusivity
• Exclusion/Negative (10-20s): Negate traditional paths, highlight superiority
• Completion Bait (25-30s): Compelling reason to watch till end
• Core Content (50s+): High information density, clear logic
• Interaction (End): Clear action commands for engagement
• Colloquial Style: Personal, approachable, authentic language

Tool Demo Structure

Wisdom/Motivation Structure

Core themes: Human nature, life wisdom, money, karma

Key techniques:

• Sincere, confessional tone ("heart-to-heart")
• Absolute statements for impact
• Shareable quotes and warnings