- name
- ecomm-ai-voice-agent
- description
- Complete AI voice agent system for eCommerce order confirmation, customer support, and outbound campaigns. 12 production-ready n8n workflows with Vapi AI voice, Twilio SMS, Shopify/WooCommerce integration, and Google Sheets CRM.
- tags
- [ecommerce, voice-agent, vapi, twilio, shopify, woocommerce, order-confirmation, customer-support, n8n, automation]
- author
- mhmalvi
- version
- 1.2.0
- license
- CC BY-NC-SA 4.0
- metadata
- clawdbot
- emoji
- 📞
- requires
- n8nCredentials
- [google-sheets-oauth2, smtp]
- env
- [VAPI_API_KEY, VAPI_API_URL, VAPI_COD_ASSISTANT_ID, TWILIO_ACCOUNT_SID, TWILIO_PHONE_NUMBER, TWILIO_AUTH_HEADER, TWILIO_API_URL, ECOMM_ORDERS_SHEET_ID, ECOMM_CALL_LOG_SHEET_ID, ECOMM_CUSTOMERS_SHEET_ID, N8N_WEBHOOK_BASE, WHATSAPP_API_URL, WHATSAPP_API_TOKEN, SHOPIFY_STORE_URL, SHOPIFY_ACCESS_TOKEN, WOOCOMMERCE_STORE_URL, WOOCOMMERCE_AUTH_HEADER, HUBSPOT_API_KEY, OPENAI_API_KEY, ECOMM_FROM_EMAIL, ECOMM_OWNER_EMAIL, ECOMM_STAFF_EMAIL, ECOMM_CONFIRM_BASE_URL]
- os
- [linux, darwin, win32]
eComm AI Voice Agent 📞
A production-ready, 12-workflow AI voice agent system for eCommerce businesses. Handles order confirmation calls, customer support, returns, retries, and outbound campaigns — fully automated.
Problem
eCommerce businesses (especially COD-heavy markets) lose 20-40% of orders to fake orders, no-shows, and unconfirmed deliveries. Manual confirmation calls are expensive and don't scale.
This system automates the entire confirmation and support lifecycle using AI voice calls.
What's Included
12 Production Workflows
| # | Workflow | Function |
|---|---|---|
| 01 | Order Intake | Webhook receives new orders, validates, routes by payment type |
| 02 | COD Confirmation Call | AI voice call to confirm cash-on-delivery orders |
| 03 | Prepaid Confirmation | SMS confirmation + optional high-value voice call |
| 04 | Call Result Handler | Processes Vapi callbacks, routes by outcome |
| 05 | Retry Engine | Auto-retries unanswered calls on schedule |
| 06 | WhatsApp/SMS Fallback | Multi-channel fallback for unreachable customers |
| 07 | Returns & FAQ Handler | Intent-based routing for support queries |
| 08 | Order Status Updater | Syncs status back to Shopify/WooCommerce |
| 09 | CRM & Sheet Logger | Central event logging + HubSpot sync |
| 10 | Outbound Campaign | Proactive engagement for unconfirmed orders |
| 11 | Daily Report | Automated metrics email to admin |
| 12 | Customer Callback | Inbound call queue management |
Architecture
Shopify/WooCommerce Order
│
▼
Workflow 01: Order Intake & Routing
│
├── COD Order ──► Workflow 02: AI Voice Call
│ │
│ ▼
│ Workflow 04: Parse Call Result
│ │
│ ├── Confirmed → Fulfill
│ ├── Declined → Cancel
│ └── No Answer → Workflow 05: Retry
│ │
│ └── Max retries → Workflow 06: SMS/WhatsApp
│
├── Prepaid ──► Workflow 03: SMS + Optional Call
│
└── All Events ──► Workflow 09: Central Logger
│
├── Google Sheets (Orders, Call Log, Customers)
└── HubSpot CRM (optional)
Scheduled:
├── Workflow 05: Retry Engine (configurable intervals)
├── Workflow 08: Status Sync (periodic)
├── Workflow 10: Outbound Campaigns (2-hourly, 9AM-7PM)
└── Workflow 11: Daily Report (once daily)Required n8n Credentials
You must create these credentials in your n8n instance before importing:
| Credential Type | Used For | Placeholder in JSON |
|---|---|---|
| Google Sheets OAuth2 | Order tracking, call logs, customer CRM | YOUR_GOOGLE_SHEETS_CREDENTIAL_ID |
| SMTP (Gmail or custom) | Daily report emails | YOUR_SMTP_CREDENTIAL_ID |
All other API keys are configured via n8n environment variables (see below).
Quick Start
1. Prerequisites
- n8n v2.4+ (self-hosted)
- Vapi.ai account (AI voice calls)
- Twilio account (SMS + phone numbers)
- Google Sheets OAuth2 credentials
- Shopify or WooCommerce store
2. Environment Variables
# Google Sheets
ECOMM_ORDERS_SHEET_ID=your-sheet-id
ECOMM_CALL_LOG_SHEET_ID=your-sheet-id
ECOMM_CUSTOMERS_SHEET_ID=your-sheet-id
# Vapi AI Voice
VAPI_API_URL=https://api.vapi.ai
VAPI_API_KEY=your-vapi-key
VAPI_COD_ASSISTANT_ID=your-assistant-id
# Twilio
TWILIO_ACCOUNT_SID=your-sid
TWILIO_PHONE_NUMBER=+1234567890
TWILIO_AUTH_HEADER=Basic base64encoded
TWILIO_API_URL=https://api.twilio.com/2010-04-01
# Inter-workflow routing
N8N_WEBHOOK_BASE=https://your-n8n-instance.com/webhook
# Email addresses
ECOMM_FROM_EMAIL=orders@yourbusiness.com
ECOMM_OWNER_EMAIL=owner@yourbusiness.com
ECOMM_STAFF_EMAIL=staff@yourbusiness.com
# Optional
HUBSPOT_API_KEY=your-key
OPENAI_API_KEY=your-key
SHOPIFY_STORE_URL=https://your-store.myshopify.com
SHOPIFY_ACCESS_TOKEN=your-shopify-access-token
WOOCOMMERCE_STORE_URL=https://your-store.com
WOOCOMMERCE_AUTH_HEADER=Basic base64encoded
WHATSAPP_API_URL=https://graph.facebook.com/v17.0/YOUR_PHONE_ID
WHATSAPP_API_TOKEN=your-whatsapp-token
ECOMM_CONFIRM_BASE_URL=https://your-store.com/confirm3. Sheet Setup
Create 3 Google Sheets with these tabs:
- Orders: order_id, customer_name, phone, email, amount, payment_type, status, created_at
- Call Log: call_id, order_id, phone, outcome, transcript, duration, created_at
- Customers: customer_id, name, phone, email, total_orders, last_order_date
4. Import Workflows
Import all 12 workflow JSON files into n8n. Update webhook paths (all prefixed ecomm-ai/).
5. Configure Vapi Assistant
Create a Vapi assistant for COD confirmation with your business script, voice, and language settings.
Use Cases
- COD-heavy eCommerce (South Asia, Middle East, Africa) — Confirm orders before shipping
- High-ticket items — Voice confirmation for orders above threshold
- Subscription businesses — Renewal confirmation calls
- B2B order confirmation — Verify large purchase orders
- Appointment businesses — Confirm bookings (dentists, salons, clinics)
Revenue Potential
- For store owners: Reduce fake orders by 30-50%, saving $1,000-10,000+/month
- As a service: Charge $500-2,000/month per client for managed voice confirmation
- Per-call pricing: $0.50-2.00 per successful confirmation call
Customization
- Voice: Change Vapi assistant for different languages/accents
- Script: Customize confirmation dialogue in Vapi dashboard
- Channels: Enable/disable WhatsApp, SMS, Email fallbacks
- Retry logic: Configure max attempts and intervals
- Reporting: Customize daily report metrics and recipients
Requirements
- n8n v2.4+ (self-hosted recommended for webhook reliability)
- Vapi.ai account ($0.05-0.10 per minute of voice)
- Twilio account ($0.0075 per SMS)
- Google Sheets API credentials
- Shopify/WooCommerce webhook access